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            Update on the adoption of the QR code for professional uses

            8/12/2021
            usage du qr code

            Unquestionably, the QR code has entered the daily life of people all over the world with the Sanitary Pass. To be convinced, simply consult the search trends for the term “QR code” on Google Trends : terme “QR code” sur Google Trends :

            qr code usa

            This unexpected notoriety of small black squares among the general public has not been without consequences on its use in professional world. Now, unlike RFID, everyone knows how to scan and use a QR code. Here is a quick overview of the most common uses.

            The QR code for pointing

            While QR code pointing solutions are now mature and inexpensive, they are not, howerver, popular with companies, especially in France.

            At issue: the diffuclties inherent in the use of professional smarthphones for field workers.

            The need to use geofencing to limit cheating is also a challenge for widespread user adoption.

            While technologies like the secure Ubiqod Key QR code get around this barrier, many customers still prefer to use our connected pointing buttons, a device considered “unapologetic”, espcially in thehousehold and maintenance fields.

            It is worth noting that in some countries we are deploying QR code clocking systems for thousands of workers, especially on large construction sites.

            The QR code for production tracking

            QR codes are particularly widespread on production lines, the field for which they were invented. At Skiply, we’ve seen this usage literally explode, especially with our process tracking app connected to monday.com.

            The QR code for inventories

            The geographical location of equipment (for example a construction site skip) is a recurrent need of our customers from the construction industry. The use of a GPS sensor to be attached to the equipment works, but represents a too high cost in most cases.

            With Skiply’s geolocated QR codes, one scan is all it takes to inventory a piece of equipment and trace its location via the GPS of the user’s smartphone.

            The QR code for satisfaction surveys

            Skiply has been deploying QR codes to collect customer feedback since 2016, particularly in Vinci airports. But despite the explosion of its adoption from 2020, collecting customer feedback through this channel is still and always a matter of context.

            It is important to highlight the collection process, as well as to encourage users or customers to scan the code to give their opinion. Here again, the number of feedbacks collected remains much lower than what is achieved with the help of satisfaction terminals.

            The ideal solution: the kiosk with a QR code on the poster, as shown here at E. Leclerc:

            borne qr code connectée

            Conclusion

            As we have seen, the QR code is now everywhere. However, its generalized adoption is not yet for tomorrow, but it is a very good and inexpensive complementary device for professional uses in the field.

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